Tag Archives: Data Elements

Constant Data Element: Adobe Launch Extension Review

Welcome to the first Adobe Launch extension review. The purpose of this series is to get hands-on with extensions that have been created by the community. My goal isn’t to rate these extensions, but instead to learn about them and share my thoughts. While I will state my opinion, keep in mind that this is… Read More »

Adobe Launch: Data Elements Guide

  You’re missing the boat if you aren’t using Data Elements in Adobe DTM or Adobe Launch. Data Elements are built so you don’t have to rely on JavaScript or type the same text over and over again. Using Data Elements saves a whole lot of time and makes your rules leaner/cleaner. They work like… Read More »