Extension Review

Data Element Assistant: Adobe Launch Extension Review

by
DEA Extension Listing

Hands up! This is the DEA! Evolytics’ Data Element Assistant (DEA) is a collection of Data Element utilities built to keep your hands off of coding JavaScript. This sounds good in my book. Let’s take a look at each element and talk about how they behave! As a note, this is current as of v1.6.1. … Read more

Pixel Loader: Adobe Launch Extension Review

by
Pixel Loader Review

There are thousands of vendors out there. Dozens have already created Adobe Launch extensions to load tracking pixels specific to their product. For everything else, there’s the Pixel Loader by 33Sticks. My first reaction when seeing this was: “Pasting snippets into rules is easy. Why would I need this?” In fact, Adobe DTM was intentionally … Read more