Transition from Adobe DTM to Adobe Launch with Tagtician

The transition to Adobe Launch from Adobe DTM promises to be simple and painless. You don’t have to update your header/footer code and it will preserve the fundamentals you grew to love in DTM in some way, shape, or form. There will undoubtedly be automated tools that help with that process making it completely seamless. Adobe DTM […]

Tagtician enters the automated analytics QA space

The Tagtician team and I are proud to announce our newest product – automated analytics QA. More specifically, automated QA for Adobe’s Dynamic Tag Manager (and Adobe Launch). Thousands of you use our DTM Cheat Sheet and the very first DTM Chrome extension debugger. We built those tools to solve problems we personally encounter on a daily […]

Early thoughts on Adobe Launch (new Adobe DTM)

The 2017 Adobe Summit week flew by and boy are my arms tired… okay strike that awful joke from the record. Summit was exhausting, to be sure. One of the most relevant announcements was the introduction of Adobe’s complete rewrite of the TMS Adobe DTM titled Adobe Launch. I went to a few presentations that walked us through […]

Export DTM Rules with Tagtician

It has been a wild few weeks. We publicly released our beta about 2 weeks ago and have gotten some fantastic feedback – some simple and some more challenging. I’ve personally thanked everyone who has given feedback so far, but want to extend a thanks to those who are still actively using the tool. We’ve […]

Introducing Tagtician (Beta): The Tag Management Companion

I’d like for you all to formally meet your first and last tag management companion tool for DTM: Tagtician. I’ve been talking about it for the past few months… now use it. We’re pleased to announce our open beta launches today. So… if you haven’t been keeping up, what exactly is it? Tagtician is a DTM […]